I've worked with a range of clients, creating bespoke creative solutions for print & screen. I like to learn about the goals & values of clients before starting an iterative design proccess.
A growing Aerial Inspection company wanted to create a brand and visual identity along with online presence. I worked with the Director, Richard, to define the requirements and get them up and running efficiently.
↑ Various logo types for final use.
Throughout the design cycle we gradually narrowed down the ideas from brainstorming sketches through to a final shortlist. As the fidelity increased I could test the designs in context. Inspired by light modern material, engineering & flight, a design consisting of all-caps silver and orange text with a simple, dynamic line emerged.
↑ Website homepage.